In the photo: Maria Mänty, Sales Director of Snowhotel Family; Timo Kuusisto, CEO of Frendie; Marja Mäenpää, Marketing Director of Snowhotel Family; and Arla Joensuu, Founder of Frendie.
The social enterprise Frendie (Social Welfare Consulting Oy), recognized as a pioneer in combating loneliness and promoting social wellbeing, has awarded the Social Wellbeing and Preventive Loneliness Work Certificate to the Finnish-owned Snowhotel Family. This marks the first time a tourism sector company has received this significant recognition.
According to Frendie, the family-owned Snowhotel Family has demonstrated exceptional commitment to fostering community, preventing loneliness, and advancing the United Nations’ Sustainable Development Goals. In 2024, the company implemented numerous socially impactful and innovative measures, particularly focusing on promoting social wellbeing. Snowhotel Family has taken a significant step in advancing community spirit by providing free access to the Frendie community platform for its employees and regional stakeholders. This platform has created opportunities for friendships, meaningful connections, and strengthening community spirit in a safe and inclusive environment—even during the bustling tourism season.
Heidi Haavikko, the owner of Snowhotel Family, emphasizes that a thriving workforce is the heart of a successful company: “We aim to create the best workplace in the region, where our employees feel well and part of a meaningful community. By investing in our employees’ wellbeing, we also support the development of the entire region and demonstrate that as a tourism industry operator, we can lead by example in sustainability.”
This commitment to employee wellbeing reflects a long-term and forward-thinking approach to corporate responsibility and societal impact. According to Frendie, Snowhotel Family has shown with its responsible and goal-oriented operating model how commercial enterprises can act as significant influencers at both local and regional levels. The company’s dedication to promoting social wellbeing, preventing loneliness, and supporting equality has made it a role model for other organizations. Snowhotel Family not only meets expectations for social responsibility but boldly surpasses them, solidifying its position as a trailblazer in the industry.
For further information:
Timo Kuusisto
CEO
Frendie.fi
Tel: +358 44 577 3477
Marja Mäenpää
Marketing Director
Snowhotel.fi
Tel: +358 40 521 5316
The certification is awarded by Frendie (Social Welfare Consulting Oy), a social enterprise that is a member of ARVO Association and the Finnish Work organization. Frendie is renowned for its pioneering work in combating loneliness and promoting social wellbeing. Social enterprises address societal or environmental challenges through their business activities and reinvest most of their profits to advance their social goals. The Social Wellbeing and Preventive Loneliness Work Certificate awarded by Frendie highlights Snowhotel Family’s commitment to sustainable development goals and establishes it as a leader in tourism sector sustainability.